Marketing is the process of getting your business noticed by the people who need or want your products or services. […]

7 Best Performance Marketing Dashboards
Today, marketers need to look at data with a highly theoretical and practical approach in the digital world. This means […]

How to Leverage Marketing Funnel Analytics to Fuel Your Growth
Today, almost all businesses have embraced digital marketing. It has the potential to reach a wider audience and provide ample […]

Salary For Business Intelligence Analysts in 2022 (India)
A career as a business intelligence analyst involves using data and statistical information to help make effective and efficient business […]

Demystifying Data Management Platform(DMP)
DMP, as the name suggests is a software platform that collects, organises, and activates 1st, 2nd and 3rd party audience […]

Data Analytics and Business Intelligence – A Comparative Study
With the rise in data science and data-driven business, companies leverage customer-generated data to understand user requirements by enabling business […]

9 Best Certifications For Business Intelligence
The 21st century has seen the growth of “data” in a big way. Data today is the lifeblood of any […]

Top 11 Software For Business Intelligence
Data is the new oil for every industry. Every year, massive volumes of data get produced that challenges businesses of […]

Use Of Business Intelligence In Marketing
Let us understand the relationship between marketing, data, and business intelligence and then explore the role of business intelligence in […]

Understanding the System for Business Intelligence
Before we get into the kinds of business intelligence systems, let us understand “business intelligence”. Business Intelligence refers to the […]