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Using Branding Guidelines to Work in Your Favour

What Are Branding Guidelines? Ever wondered how some companies have logos, content, or social media channels that leave a strong…

2 years ago

What Are Archetypes In Branding?

Branding has become a prominent & common practice for every business to bring their services or products to light for…

2 years ago

What is Branding Distribution and How Does it Work?

Distribution is the finest tool for almost every brand and its products to make a substantial impact in the new…

2 years ago

What is branding equity and its importance?

The brand is made up of a variety of components, including its values, vision, personality, and voice. Together with the…

2 years ago

What is the Definition of Branding and its Characteristics?

Unsure about what is the definition of branding? Don't worry! Even for those who have studied marketing, the idea of…

2 years ago

What Makes a Branding Reputation?

Why do people buy products from brands such as Reebok, Nike, etc.? Why are these brands different from local companies?…

2 years ago

How to Use Social Media for Branding?

Going Digital  Did you know that social media has been around for the last 40+ years? It sounds like the…

2 years ago

How To Use Storytelling In Branding Activity?

Introduction - Stories Move Readers  “Hansel and Gretel were lost in a forest. A fork in a road presented two…

2 years ago

Demystifying Methods of Studying Consumer Behaviour

Everything you do in marketing is based on what you know about your customers. Companies invest a lot of time…

2 years ago

Importance of Consumer Research in Consumer Behaviour

Your customer are the lifeblood of your company. Getting to know them intimately is essential if and and succeed. Consumer…

2 years ago

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