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Branding as a marketing strategy: a quick guide to success

Branding is the process in which a product or service creates a unique identity for itself. This identity is used…

3 years ago

Delight your Customers with Relationship Marketing

The relationship marketing (RM) concept is not new. Companies had been doing it for a long time. Getting a new…

3 years ago

Understanding Communication in Marketing Strategy

Thousands of brands compete against each other to win the audience’s attention. The only companies coming forward with an impactful…

3 years ago

What is – “The Brand Management”? and its Importance

What comes to mind when we say “Brand”? Some big companies, Apple, Google, Ford, Mercedes, and the likes have carved…

3 years ago

Impactful Marketing Strategy for Social Media – Pro Approach

Thousands of brands in your industry already have a social media marketing strategy in place. Without one, you’ll be left…

3 years ago

Understanding Omni Channel Marketing Strategy

What is omnichannel marketing Omni Channel Marketing (OCM) is a marketing strategy that focuses on creating a seamless customer experience…

3 years ago

Marketing strategy for a Product. The Definitive Guide

Brands can strive to achieve a number of objectives with the help of innovative marketing strategies, such as increasing web…

3 years ago

Understanding Omni-Channel Marketing- Comprehensive Guide

Introduction What is Omni-Channel Marketing? Omni Channel Marketing Definition Evolution of Omni Channel Marketing Some Omni Channel Marketing Strategies Examples…

3 years ago

Marketing Strategy for Small Businesses

Small business marketing consists of several strategies that you can employ to converse with and convince consumers. Sponsored content, event…

3 years ago

Getting hang of Consumer behaviour in Marketing

What is the reason that we buy a particular product?  Simple answer - Because it is useful for me.  Ok,…

3 years ago

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