CDP has gained tremendous popularity in the recent years because of the varied use cases it applies too. Using CDP,…
What is a good CDP? This is the question which is going on in your mind now and then. You…
Marketing technology is part of a vibrant and constantly evolving space. The transition from generalized advertisements to personalized ad campaigns…
Okay!! So now you have a decent understanding of the CDPs. You understood the basic functionalities of CDP, its features,…
CDPs are nothing but the evolution of CRM platforms but from the marketer’s perspective.
Everybody knows that the Customer is the epicenter of everything. One has to always take care of the customer first…
Introduction Whenever you think of acquiring customers for your business, you get many options nowadays to reach out to your…
Learning - When you think about it. You might say, what's the big deal about it? Isn't it what we…
As a marketer, one of the most important roles you need to play is being able to identify the right…
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