What Are Branding Guidelines? Ever wondered how some companies have logos, content, or social media channels that leave a strong […]
What Are Archetypes In Branding?
Branding has become a prominent & common practice for every business to bring their services or products to light for […]
What is Branding Distribution and How Does it Work?
Distribution is the finest tool for almost every brand and its products to make a substantial impact in the new […]
What is branding equity and its importance?
The brand is made up of a variety of components, including its values, vision, personality, and voice. Together with the […]
What is the Definition of Branding and its Characteristics?
Unsure about what is the definition of branding? Don’t worry! Even for those who have studied marketing, the idea of […]
What Makes a Branding Reputation?
Why do people buy products from brands such as Reebok, Nike, etc.? Why are these brands different from local companies? […]
How to Use Social Media for Branding?
Going Digital Did you know that social media has been around for the last 40+ years? It sounds like the […]
How To Use Storytelling In Branding Activity?
Introduction – Stories Move Readers “Hansel and Gretel were lost in a forest. A fork in a road presented two […]
Demystifying Methods of Studying Consumer Behaviour
Everything you do in marketing is based on what you know about your customers. Companies invest a lot of time […]
Importance of Consumer Research in Consumer Behaviour
Your customer are the lifeblood of your company. Getting to know them intimately is essential if and and succeed. Consumer […]