The growth of a business relies on or depends exclusively on branding and branding strategies. Whenever we think about big […]
Understanding the Components of Branding
Often, we consider a company’s brand to be only its name and logo. However, while these components are visible to […]
Using Branding Guidelines to Work in Your Favour
What Are Branding Guidelines? Ever wondered how some companies have logos, content, or social media channels that leave a strong […]
What Are Archetypes In Branding?
Branding has become a prominent & common practice for every business to bring their services or products to light for […]
What is Branding Distribution and How Does it Work?
Distribution is the finest tool for almost every brand and its products to make a substantial impact in the new […]
What is branding equity and its importance?
The brand is made up of a variety of components, including its values, vision, personality, and voice. Together with the […]
What is the Definition of Branding and its Characteristics?
Unsure about what is the definition of branding? Don’t worry! Even for those who have studied marketing, the idea of […]
What Makes a Branding Reputation?
Why do people buy products from brands such as Reebok, Nike, etc.? Why are these brands different from local companies? […]
How to Use Social Media for Branding?
Going Digital Did you know that social media has been around for the last 40+ years? It sounds like the […]
How To Use Storytelling In Branding Activity?
Introduction – Stories Move Readers “Hansel and Gretel were lost in a forest. A fork in a road presented two […]