Before we get into the intricacies of e-commerce and the “e-commerce marketing funnel”, let us understand the concept of a […]
What is Marketing Funnels and How it works?
In the pre-digital days, the marketing function of any company approached customer acquisition and retention through four clearly defined stages […]
Retail branding and its importance
Introduction The nature of marketing, as we know, is complex and often contrasting. There is a need to have a […]
How to Leverage Marketing Funnel Analytics to Fuel Your Growth
Today, almost all businesses have embraced digital marketing. It has the potential to reach a wider audience and provide ample […]
Understanding Marketing Funnel Automation and How to Create One?
Whether you are a marketeer, a big business or a small one, awareness of marketing automation is an important tool […]
Packaging- 5th P of the marketing mix
These days most of the items we buy come in attractive packages. A pack of cookies, instant noodles, detergent powder […]
8 Marketing Funnel Templates that you can immediately Grab and Use
The Marketing Funnel Process A marketing funnel is a strategic visualisation of the customer journey from lead to committed buyer. […]
Best Practices for creating Marketing Funnel for Facebook
Facebook is, undoubtedly, the world’s largest social network and is also emerging as one of the perfect platforms for digital […]
How to Create an effective Content Marketing Strategy
How you reach out to your audience is influenced by your content marketing strategy. Now is the time to develop […]
Importance of Partnership Marketing
As the heading suggests, partnership marketing is when one company or a brand collaborates with another brand to mutually benefit […]