What is the Definition of Branding and its Characteristics?
Unsure about what is the definition of branding? Don’t worry! Even for those who have.
Category: Marketing Concepts
Getting hang of the tradional as well as new modern concepts related to marketing field
What Makes a Branding Reputation?
Why do people buy products from brands such as Reebok, Nike, etc.? Why are these.
How to Use Social Media for Branding?
Going Digital Did you know that social media has been around for the last 40+.
How To Use Storytelling In Branding Activity?
Introduction – Stories Move Readers “Hansel and Gretel were lost in a forest. A fork.
Demystifying Methods of Studying Consumer Behaviour
Everything you do in marketing is based on what you know about your customers. Companies.
Importance of Consumer Research in Consumer Behaviour
Your customer are the lifeblood of your company. Getting to know them intimately is essential.
Clarity of Consumer Knowledge in Consumer Behaviour
The consumer decision-making process involves thinking, feeling, and acting in response to various internal and.
Example Of Nudge Theory
Nudge Theory is a psychological theory that suggests that people can be persuaded to make.
Consumer Behaviour theory in Marketing
In marketing, consumer behaviour theory studies how people decide what to buy when to buy,.
Interpreting Consumer Learning In Consumer Behaviour
Before we explore the role of consumer learning in consumer behaviour, let us first understand.