Marketing

Retail branding and its importance

Introduction The nature of marketing, as we know, is complex and often contrasting. There is a need to have a…

3 years ago

Understanding Marketing Funnel Automation and How to Create One?

Whether you are a marketeer, a big business or a small one, awareness of marketing automation is an important tool…

3 years ago

Packaging- 5th P of the marketing mix

These days most of the items we buy come in attractive packages. A pack of cookies, instant noodles, detergent powder…

3 years ago

8 Marketing Funnel Templates that you can immediately Grab and Use

The Marketing Funnel Process A marketing funnel is a strategic visualisation of the customer journey from lead to committed buyer.…

3 years ago

Best Practices for creating Marketing Funnel for Facebook

Facebook is, undoubtedly, the world’s largest social network and is also emerging as one of the perfect platforms for digital…

3 years ago

How to Create an effective Content Marketing Strategy

How you reach out to your audience is influenced by your content marketing strategy. Now is the time to develop…

3 years ago

Importance of Partnership Marketing

As the heading suggests, partnership marketing is when one company or a brand collaborates with another brand to mutually benefit…

3 years ago

Difference between Pull and Push Marketing Strategy

“Push” and “Pull” marketing are essentially two sides of the same coin that companies should use as core or guiding…

3 years ago

Building a Customer-Driven Marketing Strategy

As the saying goes, “Customer is King.” And marketing strategies still seem to revolve around this core belief. Mainly, there…

3 years ago

The uniqueness of Experiential Marketing

We talk about good and not-so-good experiences in our day-to-day lives. This feeling further gets stronger when we buy a…

3 years ago

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