The top brands are competing tooth and nail for the attention of today’s highly informed consumers to turn them into […]
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Effective communication in Marketing
Marketing and communications, or MarCom as it is fondly called, is the practice of using various channels and related tools […]
9 Best Marketing Funnel Tools To Employ In Your Organization
The marketing funnel is a model which begins from the product and continues till a customer sale and beyond. It […]
Use these 7 Marketing funnel Strategies for massive improvement
Before we explore the best marketing funnel strategies, let us understand the “marketing funnel” process. A marketing funnel is a […]
Creating B2B Marketing Funnel: All you need to know.
What is a Marketing Funnel? A marketing funnel is a strategic visualization of the customer journey from lead to committed […]
The crucial role of Advertising in Marketing
When a person starts a company, how do you think he/she can make people aware of his offerings? By advertising. […]
Understanding the marketing funnel stages and its application
A marketing funnel is a strategic visualisation of the customer’s journey from being a lead to becoming a committed buyer. […]
Utilize Ecommerce digital marketing funnel to drive steep growth
Before we get into the intricacies of e-commerce and the “e-commerce marketing funnel”, let us understand the concept of a […]
What is Marketing Funnels and How it works?
In the pre-digital days, the marketing function of any company approached customer acquisition and retention through four clearly defined stages […]
Retail branding and its importance
Introduction The nature of marketing, as we know, is complex and often contrasting. There is a need to have a […]