CDP

How Customer Data Platform Is Different From Web Analytics Platforms

Zigzag paths mark a customer's purchasing journey. From Google Searches to Facebook reviews, they stop at multiple points (platforms) before…

3 years ago

Customer Data Platform Vs. Omni-Channel Marketing Platform

As a layman who spends hours on their mobile devices, especially during this challenging time of COVID-19, we witness a…

3 years ago

Difference Between Customer Data Platform And MDM(Master Data Management)

When it comes to managing customer data, there are many viable options on the market. Master Data Management (MDM), and…

3 years ago

Customer Data Platform(CDP) – A Detailed Guide

Marketing technology is part of a vibrant and constantly evolving space. The transition from generalized advertisements to personalized ad campaigns…

3 years ago

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