Businesses nowadays are realising how important customer experience is. Gartner predicts that by 2020, customer experience will overtake price and…
Businesses do marketing so that their products and services attract customers and sell more. In any organization, marketers do the…
There are stages to a customer's journey, and it's important to be aware of customer behaviour at each stage. Marketers…
Creating a personalized customer experience is critical in retaining customers. Companies today have more opportunities to interact with their customers…
Providing an exceptional personalized customer service experience almost always ensures that consumers will want to purchase from a business again.…
Often businesses think that customer experience (CX) is something trivial and easy to manage. However, the idea they miss is…
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