What is Appsflyer? AppsFlyer works by integrating with various advertising networks, mobile ad platforms, and other analytics tools to track […]
Can Google Analytics track mobile apps?
Here are details about how google analytics can track mobile apps. Web marketing has traditionally relied heavily on Google Analytics. […]
How Customer Data Platform Is Different From Web Analytics Platforms
Zigzag paths mark a customer’s purchasing journey. From Google Searches to Facebook reviews, they stop at multiple points (platforms) before […]