Branding Strategy vs Marketing Strategy. Which one to Use?
Some people assume that “brand strategy” and “marketing strategy” are one and the same thing..
Tag: Marketing Strategy
Understanding Competitive Advantage and using it in your favour
Harvard Business School’s renowned professor, Michael E. Porter, in one of his books, mentioned strategies.
Understanding Marketing Strategy to use it effectively
When I am in the market to sell my product or services, not everyone is.