Image source: https://martechseries.com/mobile/mobile-marketing/appsflyer-announces-its-advanced-deep-linking-solution/ What is AppsFlyer? AppsFlyer is a “mobile app attribution program”. This means that it is a computer […]
___________
What Is Programmatic Digital Out of Home (DOOH) and Its Benefits
Advertising that is shown in the public (outside) locations digitally and dynamically is known as digital out-of-home (DOOH) advertising. Here […]
What is Programmatic Audio Advertising and How to Do It effectively?
Our listening preferences are always changing. Around 95 million Indians consume digital material each month, including over 57 million listeners […]
What is Mobile Programmatic Advertising and How to Do it?
Mobile advertising receives more than half of marketers’ budgets. According to data, mobile may provide 200% more brand interactions than […]
What Is Programmatic Video Advertising and How to Do It Effectively?
Programmatic advertising is the technique of purchasing and selling ad space online automatically using data and machine learning technologies for […]
What are the Programmatic Advertising Best Practices?
What does programmatic advertising mean? Let us first understand its meaning. We will then discuss programmatic advertising best practices. What […]
Understanding Direct Vs Programmatic Advertising
The world today is digital. Every action is done online or through digital channels. It is the same in the […]
Maximizing Your Reach: The Best Programmatic Display Advertising Platforms
Gone are the days when advertisers had to put out ads hoping to meet target reach because in the world […]
Utilising first-party data in programmatic advertising
Data has become a critical component in digital marketing for making informed decisions. There has been a significant shift towards […]
How to do Programmatic TV Advertising?
What is Programmatic TV Advertising? Source: https://www.bidmind.com/post/what-is-programmatic-tv Thanks to the technological advancements that have impacted every business market, the television […]